If you have ever been involved in resolving an outage, you know that downtime can be costly. But do you know just how costly a database outage can be? Let's take a look at the numbers:
Database outages can have a significant impact on top line revenue. In fact, according to a survey conducted by ITIC, 98% of organizations say a single hour of downtime costs over $100,000, while 81% report that it costs over $300,000. And that's just for a single hour! Imagine the revenue loss if your database is down for an entire day.
Service level agreements (SLAs) are a promise to your customers that you will provide a certain level of service, and failing to meet those promises can result in SLA breaches. A database outage can prevent you from meeting your SLAs, which can have serious consequences. For example, according to a report by LogicMonitor, 96% of companies reported that SLA breaches had a significant impact on their customers.
Your customers are your lifeblood, and a database outage can significantly impact their satisfaction with your brand. According to a study by Dynatrace, 78% of customers will switch to a competitor after just one bad experience, while 44% will share their negative experience on social media. In today's connected world, a single bad experience can quickly spiral out of control.
Finally, a database outage can have a significant impact on your brand reputation. Customers expect reliability and uptime, and failing to deliver on those promises can damage your brand. According to a survey by Vanson Bourne, 84% of IT decision-makers reported that a single outage can result in reputational damage, while 72% reported that it can result in a loss of customers.
Given these figures, it's clear that a resilient database is critical for maintaining business continuity and protecting your brand. CockroachDB is specifically designed to withstand failures and maintain uptime, with features like automatic rebalancing and multi-region clusters. By choosing a resilient database like CockroachDB, you can avoid the costs of downtime, maintain your SLAs, keep your customers happy, and protect your brand reputation.